As the investment landscape continues to change, it’s never been more important to differentiate yourself and your services from your competitors and DIY-brokerage accounts. It’s never been easier for your clients to...
read more
Category: Business Success
How One Advisor Doubled Her Referrals in One Year
COULD ONE STRATEGIC MARKETING MOVE DELIVER DRAMATIC RESULTS FOR YOU? Traci Richmond, who heads The Meakem Group in Bethesda, Maryland, has the stats to prove it. Not only did she do it,...
read moreUsing Systems & Processes to Create Raving Fans [Part 3]
![Using Systems & Processes to Create Raving Fans [Part 3]](https://erinbotsford.com/wp-content/uploads/2020/11/austin-distel-VwsuhJ9uee4-unsplash-1680x1120-1.jpg "austin-distel-VwsuhJ9uee4-unsplash-1680×1120")
When your systems and processes are running successfully and your team operates as a unified force for growth, you can scale your business to unbelievable levels. You can accomplish in one year what a solo advisor might be able to do in 10, but even good systems need an update from time to time.
read moreUsing Systems & Processes to Create Raving Fans [Part 2]
![Using Systems & Processes to Create Raving Fans [Part 2]](https://erinbotsford.com/wp-content/uploads/2020/10/linkedin-sales-navigator-Z4BTpfQx_q4-unsplash.jpg "linkedin-sales-navigator-Z4BTpfQx_q4-unsplash")
If you want a wildly successful business, you need consistent, predictable processes in every action you and your team take. Take a look at some of the systems the team uses to make sure client experience and business management are predictable, profitable, and can be scaled to fit any size firm.
read moreUsing Systems & Processes to Create Raving Fans [Part 1]
![Using Systems & Processes to Create Raving Fans [Part 1]](https://erinbotsford.com/wp-content/uploads/2020/10/clayton-robbins-7r7-7RLdwCU-unsplash-scaled.jpg "clayton-robbins-7r7-7RLdwCU-unsplash")
If you want a wildly successful business, you need consistent, predictable processes in every action you and your team take. You want systems that allow you to control the client experience, communication standards, and team tasks. In this three-part series, I'll cover three big topics that go along with bringing systems and processes into your business.
read more3 Major Lessons I Learned During My First Few Years
In my first few years in the business, I learned more than I ever thought possible. More importantly, I was able to take the tough lessons and turn them into fuel that helped propel me to some pretty incredible levels of success. No matter where you are in your business journey, these 3 major lessons I learned as a financial advisor are easy to apply and use right now.
read moreWhy Advisors Need to Go Beyond Investment Advice
I recently wrote a few articles about what your clients are most drawn to, and how risk management makes you a better advisor. This recent article from FA Magazine echoes my earlier messages, and goes on to explain a little more about what your clients are looking for in you (their advisor) during these turbulent times in the global market.
read moreHow to Take Time Off and Still Grow Your Business
When there’s uncertainty in the world and in the markets, the stress of being a financial advisor can feel overwhelming. Not only are you trying to care for your clients and your...
read more5 Reasons Your Marketing Isn’t Making You Money
We all come into this profession with high hopes of building our business, but many advisors struggle to make that dream a reality. The right kind of marketing can deliver a steady, predictable flow of qualified leads, while the not-quite-right kind of marketing can deliver nothing but frustration. Here are 5 reasons why your marketing isn't making you money.
read moreClosing with Risk: Bulletproofing an Inheritance
While the title mentions bulletproofing an inheritance, we’re not going to cover the technical aspects of how. Rather, I’m going to show you how that conversation will help you close prospects like...
read more